Isprava wins the ET NOW Real Estate Brand of the Year Award

Lohono Stays, where luxury abodes

  Lohono Stays by Isprava caters to those discerning individuals who prefer the finer things in life. Isprava has always stayed ahead of the curve and this time the story is not any different. Over the last 6 years, Isprava has played a defining role in shaping what the uber-luxury traveller desires on a holiday. With Lohono Stays, Isprava now redefines the way one looks at holidays.     Lohono Stays aims to provide its customers with the best that luxury can offer. Whether it is offering truly world-class aesthetics and curated services or appreciating local discoveries, far more than …

Customer: Focal point of all Businesses

  Customers are the focal point of all businesses. “Customer is King” is an age-old business mantra accentuating the importance of customers (and would-be customers) in every business. For a business to grow successfully, it is of utmost importance that the needs of the customers are taken care of. Doing business is not only about production and selling, but also about customer satisfaction. A business entity must identify and understand what a customer wants to create and modify its business around that.     At Isprava, a value followed by the entire team is “Our customer is King” Every customer …

5 ways Isprava cares about the environment.

  Mumbai to be submerged at whole by 2050! Delhi declares health emergency, titled pollution capital in the world! Cyclone Maha to hit the coast of Gujarat, fishermen in danger! For the first time in a while, Diwali to be showered with heavy rains! Destructive waves hit the borders of Marine lines late at night! Lately, these are the daily headlines carried by newspapers and channels.     The words of Greta Thunberg “Members of the U.N. for care more about money and “fairytales of eternal economic growth” than collapsing ecosystems, mass extinctions and people suffering due to climate change” …

Sell Experiences, Not Products!

  Produce. Advertise. Sell. In the earlier days selling a product or service was as simple as that. Customers simply carried out purchasing based on products and pricing. The main factors driving customers to buy products were its cost or the product or service alone. This is an old and outdated strategy. Customers are buying the experiences they get from the products and services they purchase. It is all about perception and how you make the customers feel when they purchase your product or service that will keep them coming back for more.     It’s all about how you …

Why Now Is The Right Time To Invest In Luxury Real Estate?

  In today’s competitive world, a mere salary is not enough to foster the best livelihood. From generations ago, people have always segregated their investments in a dynamic portfolio. This portfolio sources additional income for the individual to meet his expenses which otherwise could not be met by a mere salary. Investment in real estate has always formed a crucial part of long term investments in the portfolios. Recently there have been several fears around this investment due to the existing market condition. The real estate market was in turmoil and faced a depreciating growth rate. However, the growth of …

Millennials and Rentals

  Property prices are on an all-time high. The prices of residential properties in Metropolitan cities are soaring. It has become almost impossible for people to afford a big and spacious home. Despite the increase, a record 82% of renters say renting is more affordable than owning, according to a new survey from Freddie Mac, up from 67% just a year ago. “Affordability remains the essential factor when it comes to determining whether to rent or purchase a home, and the cost of housing is having a significant impact on households of every age, size and location,” said David Brickman, …

Travel: An essential on everybody’s list

  Looking back to a time when going overseas seemed like an impossible task for the ordinary, we have come a long way. Gone are the days when it took months to cross the 7 seas to reach the other side. With the advancement in aircraft, improvement in connectivity and infrastructure, easy accessibility of transport and increase in modes of transport, travelling no longer remains a life-long dream to the ordinary. Increase in the feasibility of accommodation and the variety available due to the recent trend of vacation rentals has also contributed to the tours and travel industry.     …

Staycation!

  Gone are the days when leisure was available at an arm’s distance. With the increasing pressure and work-load, individuals find it extremely difficult to make time for any leisure at all. The 9-5 jobs have further led to 5-9 work at home as the working class finds it rather difficult to disconnect from work. In the race to be ahead of time and everybody else, the working class is drowned in timelines, stress, anxiety and hassle. This leaves them with no time to go on exotic breaks and holidays until they realise their work efficiency is deteriorating.     …

Isprava turns 6

  Six things you did not know about Isprava homes As Isprava turns six, we take you through the six things you could not possibly know about Isprava homes. It has been six years! Six years filled with dreams, hope and hard work. At Isprava, we have always aimed at making our homes stand a cut above. We do this by constantly focusing on the tinier details in all that we do. This is us spilling the beans on six things you did not know about Isprava homes: 1) At nearly every Isprava home, you will find striking antiques and artefacts …

Interview with Mayanka Shah

  Mayanka Shah, our Manager-Partner Relations, brings over a decade of experience in the luxury space and is now responsible for partnering with teams in sales, rentals and for corporate tie-ups. She loves the energy of Goa and feels like it’s the perfect holiday destination, and we couldn’t agree more!   Tell us a bit about yourself, how did you end up at Isprava? I have always enjoyed working in the luxury space; however I never imagined working in the Luxury Real Estate sector! The Isprava story is unique because in addition to developing homes, it also operates in the …

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